2011 Super Bowl Commercials: Miss Evelyn debuts in the Chevrolet Camaro

Close your eyes, and picture your image of the ideal woman. That attractive, yet intelligent, down to earth with a super model body type of woman. Is she Blonde, Brunet, Asian or a Red Head? – It really doesn’t matter. She is the hot single school teacher we all lusted after in junior high… With a James Bondish sense of adventure.  Of course she loves muscle cars and digs guys who do, right? In this 60 second spot Chevy managed to put everyone of our stereotypical dream girls behind the wheel of a new Camaro.

What makes a good movie: intense action, plot twists, a good car chase (with the obligatory jump), helicopters, explosions, hot women, and a happy ending… right? Well Chevrolet hopes it makes good commercials as well.

They have two male narrators imagining their favorite commercial. They send a speeding 2011 Camaro through the desert, past mirrors, hay bales, and city traffic before launching it off the top of a parking deck and into a parking lot at the local elementary school.

The car of course is piloted by a series of gorgeous bombshells as the narrators let their minds wander. The final iteration is Miss Evelyn the local hot school teacher we all dreamed of dating. Did I mention my wife is a school teacher ?

Look for Miss Evelyn to debut on 95 million TV sets right after the MVP Trophy is awarded. All of this year’s Super Bowl ads were created by ad agency, Goodby, Silverstein & Partners.  Chevrolet advertising returns to the Super Bowl after a four-year absence.

February 4, 2011
Categories: Camaro, Chevrolet, Video . Tags: motor city, motor city muscle cars, linkedin, muscle cars, motorcity, camaro blog, camaro news, camaro model, camaro jump, MVP Trophy, Superbowl MVP Trophy, Super Bowl Ads, Super Bowl XLV, Superbowl commercials, super bowl car commercials, super bowl chevrolet, super bowl camaro, Goodby, Silverstein & Partners, hot school teacher, bombshells, gorgeous, women, woman, camaro commercial, camaro chase, chase scenes, Blonde, Brunet, Asian, Red Head, super model, Attractive, camaro body, james bond, wheel, hot women, fast cars, 95 million, TV, Angelina Vitale . Author: maritimedriver

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2011 Chevrolet Camaro Convertible Production Begins at Oshawa Assembly Plant

Oshawa, Ontario– Rick Hendrick and Dale Earnhardt Jr. today visited Oshawa Assembly Plant to mark the start of regular production for the 2011 Chevrolet Camaro Convertible, which will arrive at U.S. dealerships beginning in February.

Hendrick, a Camaro enthusiast who purchased the first 2010 Camaro coupe offered for sale, has now also purchased the first Camaro Convertible available to the public.  In both cases, Rick Hendrick acquired the purchase rights through Barrett-Jackson auctions, with all proceeds benefitting charitable causes.

“I grew up loving the Chevrolet brand, and I’ve never raced anything else,” Hendrick said.  “As a Chevy enthusiast, it’s been exciting to see the Camaro return as such a world-class, high-performance car.  The folks in Oshawa make some of the best products on the road, so the opportunity to meet them and thank them for what they do is a real privilege.”

Dale Earnhardt Jr., a driver for Hendrick Motorsports in the NASCAR Sprint Cup Series, was also present at the celebration and added, “Chevrolet has been a great partner on and off the track, and I’m very happy to be here on this special day.  While I still enjoy my 1972 Camaro, I can’t wait to take home one of these awesome new convertibles.”

The 2011 Chevrolet Camaro Convertible starts at $30,000, including destination, equipped with a 3.6L V-6 delivering 312 horsepower and 278 lb-ft of torque.  The Camaro Convertible SS starts at $37,500, including destination, equipped with a 6.2L V-8 delivering 426 horsepower and 420 lb.-ft. of torque.

February 2, 2011
Categories: Camaro, Industry News, Chevrolet, Racing, NASCAR . Tags: GM, motor city, motor city muscle cars, linkedin, general motors, chevy, 2011 camaro, camaro blog, camaro racing, camaro news, 1st camaro, camaro convertible, oshawa camaro, motor city blog, Rick Hendrick, Dale Earnhardt Jr, Oshawa Assembly Plant, 2011 Chevrolet Camaro Convertible, Camaro Assembly, Convertible top, Magna, dealerships, Barrett Jackson auctions, Hendrick Motorsports, NASCAR Sprint Cup Series, Camaro Convertible SS, 420 lb.-ft. of torque, 426 horsepower, 6.2L V-8, 3.6L V-6, 312 horsepower, 278 lb-ft of torque, $30, 000, $37, 500, first camaro, 1972 Camaro . Author: maritimedriver

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Victory Red 2011 Camaro Awarded to Super Bowl MVP Aaron Rodgers

NORTH TEXAS  – Super Bowl MVP Aaron Rodgers of the Green Bay Packers was presented the 2011 Chevrolet Camaro Convertible at a press conference Monday after leading the Packers to a 31-25 victory over the Pittsburgh Steelers on Sunday evening in Super Bowl XLV.

A media panel and fan vote on www.superbowl.com determined the MVP Award winner, announced during the Super Bowl Postgame Show on Fox, presented by Chevrolet. Rodgers completed 24 of 39 passes for 304 yards, three touchdowns and no interceptions Sunday night.

”We think the new Camaro Convertible is a fitting tribute to that great performance last night,” says Kevin Mayer, director of Chevrolet marketing.

The Camaro Convertible appeared on the field during the postgame celebration, and debuts in Chevrolet dealerships later this month. The convertible continues the momentum of Camaro, which is the sales leader in its segment in the United States.  Available with an efficient 3.6-liter Direct Injection V6 engine, or as the V8-powered, 426-hp SS model, Camaro now features a power convertible top for the unequalled fun of open-air driving.

The Super Bowl MVP receives the Pete Rozelle Trophy, a silver trophy made by Tiffany & Co., and the Camaro Convertible.

February 7, 2011
Categories: Uncategorized . Tags: motor city muscle cars, linkedin, chevy camaro, motorcity, 2011 Camaro convertible, Super Bowl XLV, Pete Rozelle Trophy, Tiffany & Co, aaron rodgers, completed 24 of 39 passes for 304 yards, three touchdowns and no interceptions, 3.6-liter Direct Injection V6 engine, V8-powered, 426-hp SS model, Chevrolet marketing, victory red camaro, aaron rodgers car, aaron rodgers camaro, Packers vs steelers, Green Bay Packers, Super Bowl MVP Aaron Rodgers . Author: maritimedriver

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